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Experiential Marketing
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http://www.sources.com/Releases/NR565.htm

Publisher:  www.themarketingchefs.com
Date Written:  05/10/2009
Year Published:  2009  
Resource Type:  Article

Experiential marketing is the next marketing methodology that can bridge the disconnect between the consumers' increasing demand to engage marketers and brands on their own terms. Consumers are more skeptical than ever about marketing and advertising

Abstract:  Consumers aren't just willing to buy your products, they're ready to experience them and some will go so far that they will help you build them.

Experiential marketing is the next marketing methodology that can bridge the disconnect between the consumers' increasing demand to engage marketers and brands on their own terms. Consumers are more skeptical than ever about marketing and advertising, and often tune out marketing messages completely. This only serves to magnify the imperative for bra...
To read the full release go to http://www.sources.com/Releases/NR565.htm

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