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- The Canadian Public Relations Society, Inc.
Media Profile in Sources
Resource Type: Organization
- Connexions Digest
Issue 51 - May 1990 - A Social Change Sourcebook
Resource Type: Serial Publication (Periodical)
Published: 1990
- Randall Craig, Career and Work-Life Balance Expert
Media Profile in Sources
Resource Type: Organization
- Don Fenton
Media Profile in Sources
Resource Type: Organization
- Frequently Asked Questions about Sources
Resource Type: Article
Published: 2009
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, companies, and individuals who want to share their expertise and points of view with the media. The SOURCES directory is used by thousands of reporters and researchers who need to find quotable sources and reliable information for their news stories or research.
- Fundraising For Social Change
Resource Type: Book
Published: 1988
- Getting your story into the media
Resource Type: Article
Published: 2009
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people who make stories interesting and informative.
For more than 30 years, SOURCES has provided a vital networking service connecting journalists with the sources they need # the experts and spokespersons without whom the media would have no stories to tell.
- Helping you reach the media
How Sources can help you get more and better media coverage
Resource Type: Article
Published: 2009
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
- How Media Relations Helps the Marketing Plan
Resource Type: Article
Published: 2002
Using media relations to support your marketing strategy.
- Wendy-Moore MacQueen, Author, Speaker and President of Mormac Brand Re-engineering
Media Profile in Sources
Resource Type: Organization
- Making your marketing brochure a keeper
Resource Type: Article
Published: 2009
A good brochure will effectively communicate the most important facts about your organization. The best brochures combine elements of marketing (they sell your organization) and public relations (they educate the reader).
- Maximum Gifts by Return Mail
Resource Type: Book
Published: 1989
Excellent book on direct mail fundraising.
- The Membership Mystigue
Resource Type: Book
Published: 1986
- Paul Tobey
Media Profile in Sources
Resource Type: Organization
- Publicity 101 for Colleges
Sources News Release
Resource Type: Article
Published: 2009
Q: What's the best way for a college to get continuing media attention?
A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
- Publicity and the Canadian State
Resource Type: Book
Published: 2014
A collection examining the state's relationship with public practices and the "permanent campaign," the constant search for politicians and their strategists for popular consent.
- Tricia Ryan, M.B.A., Author, Speaker, Small Business Coach
Media Profile in Sources
Resource Type: Organization
- Solutions in Mind
Media Profile in Sources
Resource Type: Organization
- Sources gives you powerful tools to help you stand out from the crowd
Resource Type: Article
Published: 2009
An overview of how you can use SOURCES to amplify your message.
SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.
- The Sources HotLink
Resource Type: Website
Published: 2009
A website and newsletter dealing with media relations strategies.
- Sources welcomes Solutions in Mind
Sources News Release
Resource Type: Article
Published: 2009
Solutions in Mind is a uniquely qualified world-leading authority on communication, utilizing innovative communication tools to coach organizations and individuals to understand how the mind works.
- Sources welcomes Wendy Moore-MacQueen
Sources News Release
Resource Type: Article
Published: 2009
Sources welcomes a new member: Wendy Moore-MacQueen, Author, Speaker and President of Mormac Brand Re-engineering.
- 3 Keys to Keeping Your Marketing and PR Writing on Strategy
Resource Type: Article
Published: 2004
How do you ensure that your marketing and PR piece isn't just pretty prose?
- Using History to Write Powerful Leads
Resource Type: Article
Published: 2004
Using history in writing marketing and PR communications.
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