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Involve Your Audience During TV Interviews
Rothstein, Al http://www.sources.com/SSR/Docs/HL1407-InvolvingYourAudience.htm
Publisher: Sources, Toronto, Canada Year Published: 2000 Resource Type: Article
People who are watching the news are usually doing something else as well, like washing clothes, eating dinner or helping the kids with homework. It's up to you to get their attention.
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