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Professionally Speaking
Getting Ahead in Business and Life Through Effective Communicating
Wilder, Lilyan Publisher: Simon and Schuster, New York, USA
Year Published: 1986
Pages: 319pp ISBN: 0-671-54078-5
Book Type: Handbooks/Manuals
Library of Congress Number: PN4121.W387 1986 Dewey: 808.51
Resource Type: Book
Guidelines for effective communication, including media interviews and speeches.
Abstract:
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Table of Contents
Foreword by John Naisbitt
Introduction
Part I: What it Takes to be a Successful Communicator
Chapter 1: Three of the Best
Challenge #1: Winning the Battle - Lee Iacocca
Challenge #2: Maximizing your Career - Millicent Fenwick
Challenge #3: Getting the Real Story - Ted Koppel
Chapter 2: The Key: Being Real
Being private in public
Relieving tension
"Being Alive"
Relate to What You're Saying
Relate to Your Audience
Relate to Your Surroundings
Relate to Yourself
Learning sensory / Emotional awareness
Developing the Senses
Sensory Recall
Use the Technique of Emotional Recall
Use Literature
Use Real Objects
Vulnerability
Part II: All you need to know to get your
Message Across: The Lilyan Wilder Program (Steps One-Three)
Chapter 3: Organizing Your Thoughts (Step One)
Choose an objective
Arouse Instinctive Drives
Analyze the situation
To Whom Are You Speaking?
Who Else Will Be Speaking?
What is the Occasion?
Where Will It Take Place?
Plan Your Thoughts
Finding Materials
Using Tools
Deciding on a Length
Select One Main Point
Structure
Developing the Body: Tell Them
Developing the Climax
Developing the Conclusion: Tell Them What You Told Them
Developing the Introduction: Tell Them What You're Going to Tell Them
Style
Clarity
Flow
Focus
Highlights
Humor
Chapter 4: Your Visual Guide (Step Two)
Outlines
Sentence Outline
Phrase Outline
Thought-by-Thought Outline
Type or print Your Guide
Marking Your Outline or Presentation
Chapter 5: Practice and Delivery (Step Three)
Practice
Practicing for Clarity
Practicing for Response
Practicing for Aliveness
Plan Ahead
Delivery
Stage Fright
Energy
Give-and-Take
Fresh Thoughts and Associations
Body Language
Mastering props and Equipment
Using a Microphone
Taking Command
Questions and Answers
Part III: How to Sound your Best: The Lilyan Wilder Program (Step Four)
Chapter 6. Improving your voice
Your vocal instrument
Identifying vocal problems
Getting your voice ready to use every day
First Warm-up Exec rise
Second Warm-up Exec rise
Dealing with psychological stress
The six basic principles of voice work
1.Use Diaphragmatic and Abdominal Control
2. Focus
3. Linger on the Vowels
4. Keep Your Pitch Low
5. Keep Your Cheeks Up
6. Keep the Larynx Low
Voice Exercises
Projection Exercise
Breathing Exercise
Resonance Exercise
Projection, Breathing and Resonance
Chapter 7. Speaking Clearly
You have no right to be boring
Definitions
Consonants
Voiced and Unvoiced Sounds
Cognates
Vowels
The Harmony of Articulation
Practice materials
Consonant Drill
Vowel Drill
Pronunciation
Words Commonly Mispronounced
Chapter 8. Fine-Tuning
Variety
Range
Pitch
Rate
Force
Quality
How to Develop Variety
Four Great Voice
The Frank Sinatra Exercise
Control
Flexibility
Exercises for Varity, Control and Flexibility
Part VI: Speaking Up and Speaking Out
Chapter 9. Communicating: Nine to Five
On-the-job strategies
Selling
Negotiating
Interviewing
Your looks, Your Self
Everyday Challenges
Discussions With Superiors
Discussions with Subordinates
Discussions with peers
Business Meetings
Community Meetings
On the Telephone
Thinking on Your Feet
Starting and Stopping
Difficult situations
Panic
Intimidation
Hostility
Humiliation
Indifference
Interruptions
Chapter 10: Making the Media Work for You
Television
Local and Network News
Documentaries
Public Affairs
Talk Shows
Magazine Shows
Financial Broadcasts
Print
Radio
The Interview
The Stumbling Blocks
TV and Radio: On-the-Air Savvy
Your Television Image
Your Radio Personality
The Media and Your Message
Chapter 11. Your "Pocket Guides"
Afterword by Charles Osgood
Index
Topics
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