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7 Ways to Get More Mileage from a Case Study

Slaunwhite, Steve
http://www.sources.com/SSR/Docs/HL2904-Slaunwhite.htm

Publisher:  Sources, Toronto, Canada
Year Published:  2004  
Resource Type:  Article

Case studies are a valuable addition to your public relations' arsenal. They not only explain the success of your product or service in action, they also tend to have high editorial acceptance and readership rates.

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