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Cutting through the clutter
Siskind, Barry http://www.sources.com/SSR/Docs/HLCA107-Siskind-TooManySigns.htm
Publisher: Sources Year Published: 2014 Resource Type: Article
Exhibitions can be overwhelming to visitors, as the amount of information is often overwhelming to them. Exhibitors need to consider this, and take measures to ensure that they can provide clear easily digestible information to the visitors. Siskind provides ways that one can achieve this.
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