Decrease the no-show rate of pre-booked appointments
Siskind, Barry http://www.sources.com/SSR/Docs/HLCA114-Siskind-DecreaseNoShowRate.htm
Publisher: Sources Year Published: 2014 Resource Type: Article
Here are some tried and true tactics that exhibitors have employed in the past that has helped reinforce the value in the meeting and greatly reduced the rate of no-shows.
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