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Are mobile show guides the way of the future?
Siskind, Barry http://www.sources.com/SSR/Docs/HLCA117-Siskind-AreMobileShowGuidesFuture.htm
Publisher: Sources
Year Published: 2014
Resource Type: Article
Technology has made it possible to bring trade show exhibiting one step closer to being environmentally friendly by switching from paper to electronics. It is now possible to put the entire show guide on one user friendly app. This can also provide companies with "Big Data"
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