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Newspaper Marketing
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  1. The Canadian Public Relations Society, Inc.
    Media Profile in Sources
    Resource Type: Organization
  2. Newspaper revenue experiment throwdown: Crowdfunding versus underwriting
    Crowdfunded beats might not work, but there are good reasons for newspapers to give them a try
    Resource Type: Article
    Published: 2014
    Article weighing the pros and cons of acquiring funding through crowdfunding versus underwiting for newspapers.
  3. Newspapers in Canada versus USA
    Resource Type: Article
    Published: 2014
    Newspapers Canada has released a one-page Fact Sheet outlining some of the key differences between the Canadian and U.S. markets.
  4. Which is more important - what to sell or where to sell it?
    Resource Type: Article
    Published: 2014
    Recent research sought to determine which variable determined the greatest circulation results: frequency, zip code, or offer price.

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