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Marketing Practices AlterLinks Topic Index Connexions Digest Issue 51 - May 1990 - A Social Change Sourcebook Resource Type: Serial Publication (Periodical) Published: 1990 Connexions Digest Issue 54 - February 1992- A Social Change Sourcebook Resource Type: Serial Publication (Periodical) Published: 1992 Deception By Design Pharmaceutical Promotion in the Third World Resource Type: Book Published: 1996 The authors discuss the workings of the pharmaceutical industry by exposing the unethical marketing practices, double standards and weak marketing codes. Inside Komen's NGOized Culture Resource Type: Article Published: 2014 The authors analyze the monopoly that the Komen Foundation has over breast cancer research and how the process of "NGOization" has cultivated a consumer culture in how participants engage with the movement. Maximum Gifts by Return Mail Resource Type: Book Published: 1989 Excellent book on direct mail fundraising. Tricia Ryan, M.B.A., Author, Speaker, Small Business Coach Media Profile in Sources Resource Type: Organization Unabashed Self-Promoter's Guide What Every Man, Woman, Child and Organization in America Needs to Know About Getting Ahead by Exploiting the Media Resource Type: Book Published: 1992

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