Sources gives you powerful tools to help you stand out from the crowd
Publisher: Sources, Toronto, Canada
Date Written: 14/05/2009
Year Published: 2009
Resource Type: Article
An overview of how you can use SOURCES to amplify your message.
SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.
Abstract: Your SOURCES media profile is customized to give journalists exactly what they need, including:
# A full media profile in SOURCES, both online and in print.
# A dynamic 50-word description of your organization or yourself telling the media who you are and what you do. A French paragraph flags your ability to take calls in French as well as English. Your logo or photo adds visual impact.
# The names and numbers of up to 15 of your media contact persons, along with their titles, phone and fax numbers, E-mail addresses, etc. Providing an after-hours number helps journalists working on deadline in different time zones to reach you.
# Free unlimited media releases. Your releases appear online online and are distributed by RSS feed. Your profile includes links to your news releases, and each of your releases guides journalists to your media profile home page.
# Free unlimited event listings in the Sources Calendar.
# Multiple impact: List yourself under 40 or more subject areas. You will be spotlighted on all topic pages related to your expertise.
# Promote your publications, authors, and speakers on the Sources Bookshelf and Sources Newsstand and the Author and Speaker spotlight pages.
# Use video clips to enhance your profile and allow hosts and producers to preview you on camera.
# A direct link from your SOURCES listing to your organization#s own Web site is an excellent search engine optimization tactic.
# Special rates on media training.
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