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Canadian Newsmakers
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  1. Are you paying too much to send out your news releases?
    Sources News Release

    Resource Type: Article
    Published: 2009
    If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the people you want to reach.
  2. The Barefoot Channel
    Community Television as a Tool for Social Change

    Resource Type: Book
    Published: 1990
    How you or you group can use local community TV station to get your message out.
  3. Content Magazine - Number 51
    May 1975

    Resource Type: Serial Publication (Periodical)
    Published: 1975
  4. Media relations for politicians
    A Service for Parliamentarians, Legislators, and Municipal Councillors

    Resource Type: Article
    Published: 2009
    Public relations tools for elected officials and community leaders.
  5. Ribbon of Type
    Making National News: A History of Canadian Press

    Resource Type: Book
    Published: 2013
    Thanks to the books of Pierre Berton, the nineteenth-century struggle to build a railway to the Pacific and unite a new nation is well-known. Making National News explores a nation-building exercise that was perhaps even more crucial -- the establishment of a wire service to deliver news from coast to coast.
  6. Sources.com
    Portal for Journalists and Writers - The directory for reporters, writers, editors and researchers

    Resource Type: Website
    Published: 2009
    Sources is an information portal for journalists, freelance writers, news editors, authors, researchers and journalism students -- and a resource for organizations, institutions, businesses, and individuals who want to get media coverage of their expertise and their views on newsworthy topics.
    Journalists: Use Sources to find experts, media contacts, spokespersons, scientists, lobbyists, officials, speakers, university professors, researchers, newsmakers, CEOs, executive directors, media relations contacts, spokespeople, talk show guests, PR representatives, Canadian sources, story ideas, research studies, databases, universities, colleges, associations, businesses, government, research institutions, lobby groups, non-government organizations (NGOs), in Canada and internationally.
    Newsmakers: Use Sources to raise your profile and get media coverage. Sources is a powerful tool which complements and magnifies your other efforts to publicize yourself. See www.sources.com/Profile.htm, fill out the membership form, or call 416-964-7799.
  7. Sources gives you powerful tools to help you stand out from the crowd
    Resource Type: Article
    Published: 2009
    An overview of how you can use SOURCES to amplify your message.
    SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.
  8. Sources media training
    Resource Type: Article
    Published: 2009
    Media training to ensure that you are ready to handle media interviews. Topics include Message making, Staying newsworthy, Safe spokesperson techniques, Preparation and relaxation techniques, Media ethics and expectations. Simulations of all media venues including talk shows, double enders, stand-up interviews and scrums, print columnists, videographers, and editorial boards.

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