1. Canadian Information Sharing Service
   Volume 1, Number 4 - November 1976
   Resource Type: Serial Publication (Periodical)
   Published: 1976
   
2. Getting Publicity
   A Do-It-Yourself Guide for Small Business and Non-Profit Groups
   Resource Type: Book
   Published: 1990
   Step-by-step instructions illustrate what it takes to attract media attention to any enterprise.
3. Helping you reach the media
   How Sources can help you get more and better media coverage
   Resource Type: Article
   Published: 2009
   Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
4. Lobbying for Your Cause
   Resource Type: Book
   Published: 1986
   
5. Publicity 101 for Colleges
   Sources News Release
   Resource Type: Article
   Published: 2009
   Q: What's the best way for a college to get continuing media attention?
   A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
   
6. Sources gives you powerful tools to help you stand out from the crowd
   Resource Type: Article
   Published: 2009
   An overview of how you can use SOURCES to amplify your message.
   SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.

Experts on Publicity Tips in the Sources Directory

1. Sources