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  1. Are you paying too much to send out your news releases?
    Sources News Release

    Resource Type: Article
    Published: 2009
    If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the people you want to reach.
  2. Connexions
    Volume 8, Number 3-4 - Winter 1983/84 - Native Issues - A Digest of Resources and Groups for Social

    Resource Type: Serial Publication (Periodical)
    Published: 1984
  3. Connexions
    Volume 11, Number 1 - Spring 1987 - A Digest of Resources and Groups for Social Change

    Resource Type: Serial Publication (Periodical)
    Published: 1987
  4. Connexions Digest
    Issue 51 - May 1990 - A Social Change Sourcebook

    Resource Type: Serial Publication (Periodical)
    Published: 1990
  5. Effective Media Relations
    Resource Type: Article
    Published: 2006
    Media relations is human relations. Journalism is about telling compelling stories about people and their lives.
  6. Expose Yourself!
    Resource Type: Article
    Published: 2006
    A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media.
  7. Frequently Asked Questions about Sources
    Resource Type: Article
    Published: 2009
    SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, companies, and individuals who want to share their expertise and points of view with the media. The SOURCES directory is used by thousands of reporters and researchers who need to find quotable sources and reliable information for their news stories or research.
  8. Grassroots media relations
    A short introduction to media relations strategies for activist groups

    Resource Type: Article
    Published: 2017
    A media relations guide for organizers and activists.
  9. Helping you reach the media
    How Sources can help you get more and better media coverage

    Resource Type: Article
    Published: 2009
    Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
  10. In The News
    The Practice of Media Relations in Canada

    Resource Type: Book
    Published: 2002
    Carney gives everyone, from student to seasoned practitioner, a thorough understanding of who the media are, how they work and how to approach them with stories.
  11. In the News
    The Practice of Media Relations in Canada - 2nd Edition

    Resource Type: Book
    Published: 2008
    An introduction of media relations in Canada, from both a practical and philosophical approach.
  12. Publicity 101 for Colleges
    Sources News Release

    Resource Type: Article
    Published: 2009
    Q: What's the best way for a college to get continuing media attention?
    A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
  13. Sources gives you powerful tools to help you stand out from the crowd
    Resource Type: Article
    Published: 2009
    An overview of how you can use SOURCES to amplify your message.
    SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.


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